The highest-paid people in the room are exceptional storytellers.
That’s because stories connect us emotionally as human beings.
And people who know how to capture the essence of a good story become marketing machines.
No weirdo sales pitches or presentations.
No worrying about the economy.
Or having that hard talk with your partner or kids that the holidays will be lame cause money is tight.
When you skillfully use stories in business, there are no weirdo sales pitches. Instead, you have easy, friendly, and heartfelt conversations that convert.
You have sustainable business growth with new clients who are exciting to work with.
Look, storytelling isn’t a fad that’s going out of style anytime soon.
There IS a place for it in business.
I remember being told for years that emotions don’t belong in the workplace.
That ship has sailed.
And that’s where stories come in.
Speaker Rant Here:
You wanna become a paid speaker so you can share your stories and change lives.
There's a huge mistake that beginners make that I want you to avoid at all costs.
This is the 3rd time in a few weeks I've heard something like this.
A connection on LinkedIn posted this today and I cringed. You should never experience this!
Look, a keynote is VERY different than a breakout session.
In how you craft your...
Stories and the flow of your talk
And your mindset!
A true professional speaker who gets paid to present time and time again asks the right questions from the moment they are hired so that they are absolutely in their power and can blow the doors off their presentation!!
My coaching clients know that walking into a surprise is not professional.
If you're wanting to get serious about becoming a paid speaker, let's hop on a free Story Power Session strategy call. Click this link to apply.
Entrepreneurs are rarely short on ideas.
And then we tell ourselves: I have no idea where to start.
Let's ban the phrase, I have no idea where to start.
It’s a familiar and comfortable narrative that has you brainwashed into believing you're stuck.
I’m calling you out on this BS because your internal story is blocking your business growth.
You insist you're clueless and instead focus on external messaging like ad copy, SEO, and email automation.
Here's the thing.
Your internal messaging is more important than anything else.
Because marketing rarely works when your internal story keeps hammering that you have no idea what to do.
Our words create our worlds.
And our communication is “an inside job” that no SEO guru can tweak.
When you start with Step 1 and commit to cleaning up your internal story, you'll have:
Qualified leads and decision-makers joining your list and...
I am LOVING my amazing client who brought in more money in Q4 of 2021 than all 3 previous quarters combined!
Yep, John Woods beat a big competitor in the employee health benefits field.
The contract was worth $61,000.
Here's the kicker: John had his best year—during the Pandemic! (Most of my other clients have as well )
How did this banner year happen when John's marketing was inconsistent and paid ads didn't convert?
John says the results **finally** showed up…WHEN HE SHOWED UP, for himself. He made a commitment to private coaching with me.
And I immediately nailed John's real issue.
It had ZILCH to do with marketing.
John had to clear out the blocks around his internal story and self-worth.
John had never heard this from other coaches or consultants.
He had to love his story --and himself--so decision-makers could appreciate his value and approach--and hire him.
Bottom line: If...
I talk A LOT about how to introduce yourself so you are seen and heard --and grow your business.
I am obsessed with my work not because people walk away with a concise introduction.
Something is hiding deep beneath the words. And it has become my mission.
It’s the real reason I do what I do. It has taken me a lifetime—59 years and torrents of tears—to understand my fixation on other people's stories.
It began when I was four years old. I didn't speak.
My parents thought I was deaf, but the doctor told them I was fine.
He said I didn't talk because I communicated in a way that didn't require words. When I was hungry, I’d bang on the refrigerator.
No words or voice were necessary.
So, what does a little girl who did not speak until age 4 do with her life?
I went to college and majored in mass communications. Go figure.
I quickly found the campus radio station, a place filled with microphones and speakers...
I am busting at the seams with excitement and pride.
I am now the CEO of my 21-year-old communications company.
On Monday, I woke up as the founder of Get in Front Communications.
By 11 AM, I stopped everything and decided to give myself a long-overdue promotion to CEO.
It took years of me doing the same freakin’ thing…over and over…and expecting different results. (I know…it’s called madness.)
And as the hamster wheel began spinning on Monday, I made a decision. I DECIDED that this is not how a successful CEO operates day-to-day.
I’m getting real here so hold onto your hats.
And please, no judgment. “We teach what we need to learn,” said Jane Fonda.
You see, I’ve spent the past few months searching for the “right” Virtual Assistant.
That's fine, but not at the same time as a...
Celebrating my INCREDIBLE client John Woods who is adding $250,000 in new business over the next 12 months (a 400% ROI) during the Pandemic while using my Story Funnel System!
And that’s only for part of his business!
John and I met when I was the keynote speaker at a Mastermind coaching program he was in.
Even though my presentation was online, John and I were able to connect quickly.
Yes, he was already enrolled in a high-level and high-priced business coaching program.
Still, something was missing around his message and mindset that kept him from reaching his true potential as an entrepreneur.
When the virus hit 18 months ago, John knew it was finally time to clean up his messaging and communication so he could speak confidently with corporate CFOs and close more clients....
In elementary school, most of the girls I knew were told they “talk too much in class.”
Both of my sisters got those lovely comments on their report cards from time to time.
I was a roamer.
I didn’t talk all that much; I wanted out. Out of whatever classroom I was in.
I have insatiable curiosity.
I saw myself as “life’s little observer.”
I always sensed that something interesting was happening…somewhere else.
And I was hell-bent on finding out where it was, who was involved, how things were playing out, and even why.
My modus operandi was simple. Ask for a bathroom pass or volunteer to deliver something to the library, office, or anywhere.
And get the hell out.
I felt like Maya Angelou’s “caged bird” trapped in Mrs. Rosenthal’s 3rd-grade classroom.
Of course, the tall people in charge at Woodbrook Elementary School –and my parents—weren’t keen on this roaming thing. (Wasn't I a...
My coaching client, attorney and DEI advocate Diana Patton, beautifully used the ‘bridge and guide’ technique I teach for messaging and introductions.
She seized the opportunity to self-promote during a recent morning TV interview.
The original topic for Diana’s segment was health and wellness.
So, how was Diana able to blend and weave in her angle about the advocacy and diversity work she does?
It’s all about paying deep attention in media interviews...and sales conversations.
I teach you how to listen closely and think on your feet so that you know precisely where and how to weave in your sound bites, control your message, and self-promote with confidence.
Conversations will flow naturally and easily while you stay on point.
And if you want to talk strategy around your story and how to share it with dream clients, apply now for a free Story Power Session.
A 6-week online group training for experienced entrepreneurs, coaches, therapists, and consultants
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