How to Captivate Prospects at Networking Events

Got a goal to get more clients in 2020? 

Want to learn how to easily captivate prospects when networking?  

I’m launching a new online course on how to create a clear and simple introduction when meeting new people at networking events.

This is perfect if you’re frustrated with your 30-second introduction and want to know the right words to use, and how to confidently explain yourself so folks will listen and want to hire—and refer you.    

I'm looking to beta test the material in exchange for feedback and testimonials. The course value is $597! No charge for you!

Here are some things we MAY cover:

 • Connecting to the audience (knowing exactly what people want from you & tailoring your message) 

• Simplifying your introduction so it’s crystal-clear—and intriguing

• Tapping testimonials for sharing jaw-dropping praise and results from your happy clients

•...

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The #1 Secret to Phenomenal Pitches and Getting Media Interviews

Most entrepreneurs enjoy a flood of ideas, creativity and a-ha moments.

How do you explain your idea to someone else, especially a busy reporter or online influencer who receives irrelevant email and phone pitches daily?

Here’s the secret: Take out your business card. Write your idea on the back of your card. If it doesn’t fit, rip it up and throw it out. Nobody is going to understand it if it’s not clear, concise and compelling.

[Join Communication Nation, our Facebook Group for Professionals Who Want to Communicate with Confidence and Clarity]

The “business card” approach is how you have to think of your pitches to reporters and online influencers. When emailing a pitch, for example, all you have is a few words in the subject line to grab someone’s attention.

The subject line must be a magical combination of just the right words…and in the right order. You’ll have to practice and edit. Being clear—and brief...

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10 Storytelling Takeaways from Donald Miller and StoryBrand

 

Chances are, you’re getting your business story—and marketing copy—all wrong. Don’t worry; you’ve got plenty of company, myself included.

Listening to a presentation by Donald Miller, author of the best-selling book “StoryBrand,” I was laughing—and cringing. The focus of Miller’s talk was clarity around how we present our offerings (products and services) to prospects.

[RELATED: ACCESS INFLUENCERS TO BUILD YOUR CREDIBILITY + CONTENT.  LEARN HOW TO GET YOUR PRESS PASS! JUST $11. ONLINE VIDEO TRAINING]

Here are 10 gems from Miller’s keynote at the EntreLeadership Summit. The final one is a video clip (above) from my follow-up interview with Miller.

  1. On knowing your place: “Your brand is not the hero. Your customer is the hero.”
  1. On helping your customers survive: “Everything humans think about is about survival. Associate your products and services with your customer’s survival, or...
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