Susan Young Media Relations Media Expert College Guest Speaker

Corporate Keynote

Media Relations Specialist Susan Young
Susan Young
Professional Speaker,
Author, Media Advisor &
Award-Winning Entrepreneur
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Professional Seminar Speaker
College Motivational Speaker
Susan Young is a certified practitioner in Neurolinguistic Programming (NLP)
Entrepreneur Award
Susan Young Media Relations, Inc.

Susan Young Media Relations is an award-winning public relations firm that has built and nurtured relationships with reporters, editors and producers for 24 years, and has successfully helped businesses, non-profits and professional trade associations to increase their publicity, name recognition and revenues.

The company specializes in creating special public awareness and education initiatives, developing proactive media strategies, securing placements in print, radio and TV news and handling crisis communications.

Susan Young Media Relations' credibility, creativity and inside knowledge of the news industry allows us to develop and pitch stories that get coverage!

Simply put — It’s About…Making Headlines Beating Deadlines

LIFE'S A PITCH E-ZINE
Life's A Pitch  

Don’t miss the next issue of Life’s A Pitch. Share this newsletter with colleagues and friends so they can subscribe and get new insight into Public Relations!

Life’s A Pitch includes media and public relations tips, story and press release ideas, and information on upcoming events. It will preview brand-new offerings such as teleclasses and seminars that are open to the public.

   
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View the Life's A Pitch newsletter archives here

Susan has compiled highlights of the Life’s A Pitch archive so that PR, marketing and community outreach professionals can have all the tools they need in one convenient packet: the Life's A Pitch book. Get your copy here.

PR, MEDIA & NEWS PROGRAMS
 
These are informative, fast-paced, entertaining, interactive and invaluable presentations designed for business and nonprofit professionals who want to leverage the media to promote and publicize their organizations. Susan is an award-winning broadcast journalist from the most competitive media market in the country, New York City. She has spent her 24-year communications career supervising chaotic newsrooms, managing breaking news, administering NJ Governor Christie Whitman’s Office of Radio & TV, overseeing crisis communications and pitching her public relations clients to the media. Learn the mindset of the media direct from a seasoned pro and recovering news reporter!
"First Hallmark Mortgage experienced an increase in business and inquiries about our services after all of the interviews and media opportunities that Susan Young Media Relations had arranged. Our return on investment was obvious!"
Bruno Viscarello, President, First Hallmark Mortgage Corp.

Proactive Public Relations: How to Get Free Press
Discover how reporters decide what is newsworthy, how to create and write press releases that get covered, and how to build relationships with reporters. Includes "7 Ways to get "free press" and the #1 complaint of news editors.

Savvy Media Relations for Nonprofits
Learn the top 25 Do’s and Don’ts of writing powerful press releases, how to develop story ideas, pitch stories with fresh angles and ways to get "free press." Features interview tips and techniques.

Crisis 9-1-1: How Leaders Can Develop a Crisis Communications Plan
This customized program is designed for CEO’s of companies, colleges and nonprofits, and their closest advisors. Susan will spend up to one week with you and your team to assess your current situation, develop a proactive public relations crisis plan, teach you how to craft and control your message to the media and the public, educate your communications/PR staff on how to organize and control press conferences, how to develop media materials in 15 minutes, and how to move through the 3 R’s- Readiness, Response, Recovery. On-camera media coaching and spokesperson techniques are included. This training program will help you to achieve balanced news coverage in a crisis. You’ll also receive a "Crisis Preparedness Checklist."

Powerful News Interview Techniques for Business Professionals
Your ability to think on your feet and deliver a clear, concise and compelling message is critical in the flash and glitz of today’s fast-paced news media. Learn key interview techniques for Television and radio, how to be natural in front of the camera and microphones with exceptional body language and authoritative vocal vitality, how to craft and control your message, and the #1 method used by top business leaders and politicians around the world when the questions get tough.

Read about Susan's business programs and college programs.
WHAT CLIENTS SAY ABOUT SUSAN'S PR, MEDIA & NEWS PROGRAMS

Testimonials from clients who use Susan Young Media Relations to increase publicity and make news….

“Susan Young Media Relations, Inc. has been the public relations agency on record with the Monmouth County Association of Realtors since February, 2007. From the beginning of our work together, Susan and her staff have consistently generated media placements in newspapers and in radio and on TV across New Jersey. They have a keen sense of newsworthy stories. Whether it is hard news stories or feature-type articles, Susan Young Media Relations is able to successfully get our press releases, pictures and letters to editors into newspapers that we previously had been unable to reach. Susan's background and extensive media connections have truly helped us to gain the positive exposure that we had been looking for. They are always developing new story ideas that tie into current events and trends in the real estate market. We are impressed with their professionalism, style and responsiveness. We highly recommend Susan Young Media Relations to any business or Association that needs a proactive public relations company that gets the job done right.”
Ellen Kale, President, Monmouth County Association of Realtors

“Susan Young Media Relations digs into your business and brings out the best that you have with all of their abilities. The fact that they go the extra mile is a comforting feeling knowing they are representing you and your company. First Hallmark Mortgage experienced an increase in business and inquiries about our services after all of the interviews and media opportunities that Susan Young Media Relations had arranged. Our return on investment was obvious.”
Bruno Viscarello, President, First Hallmark Mortgage Corp.

“Susan Young Media Relations was critical to the success of Celebrate NJ! They used their experience and extensive network to get us on NJ Cable TV programs, talk radio stations and news programs. With their help we were in daily and weekly newspapers over 80 times in five months statewide, and the estimated value of print media alone was over 10:1 return on investment. Not to mention, they were great to work with!”
Karen Hatcher, Executive Director, Celebrate NJ!

“Public awareness of United Way of Central Jersey’s mission to establish a better community environment sky-rocketed with the direction and guidance of Susan Young Media Relations. Their expertise obtain results.”
Gloria Aftanski, President, United Way of Central Jersey

“Thank you for doing an excellent job for Roman Jewelers. You are truly a first-rate public relations specialist. It has been a real pleasure working with you. We finally found a media relations firm with intense knowledge of the media and understanding of our needs.”
Sophie Shor, Owner, Roman Jewelers

“Susan Young has been a tremendous partner in helping the NJ Professional Coaches Association raise awareness about the benefits of life and business coaching. Her skillful and proactive approach created great placements for the organization and many of its members in print, radio, and TV. In addition to having wonderful contacts and a sharp sense for how to pitch and position a story, she is easy to work with, professional, and responsive. We made the right choice!”
Maria Sariego, NJ Professional Coaches Association Inc.

"We retained Susan Young Media Relations to jump into a legislative battle that was about to explode. They worked tirelessly on our behalf. The resulting media stories are the sole reason for our victory. Their ideas and energy are unbelievable!"
Beverly Lynch, Executive Director, NJ Academy of Ophthalmology

Testimonials from people who attended Susan Young's presentations/seminars….

"Susan spoke about how to develop public speaking skills at one of our professional development luncheons. While she shared many important insights, the one that I carried back was the importance of "getting in front" of things. That means to be fully engaged and be in the foreground—not background—of any activity you are part of your life."
Lisa Bastian- President, International Association of Business Communicators (IABC), San Antonio Chapter

"Outstanding session! I have truly walked away with a positive outlook!"
Pauline Arcos, Chase Card Services, San Antonio, TX

"You really encouraged me to get back on track. Thank you."
Mari Mejas, Chase Bank, San Antonio, TX

"Sue is a dynamic speaker. Her presentation was uplifting and inspiring."
Trena Wiseman, CPS Energy, San Antonio, TX

"Funny, entertaining and to the point. You can’t help being energized by Susan’s presentation."
Francoise Luca, AT&T, San Antonio, TX

“Susan's workshop was a great reminder for us to constantly look at what we're presenting as news to the media. With her tips, we're better prepared to share the incredible stories of our donors in a fresher way. Most of all, Susan helped us define the value of these stories — so we can present them to the right audience at the right time, plus capitalize on current trends in the news.”
Theresa Leinker, Director of Marketing and Events, Children's Specialized Hospital Foundation

“When Susan Young speaks, people should listen! The advice and expertise Susan shares in her seminars is something that organizations of any size or industry can benefit from. Once you realize how easy it can be to get your message out, you'll feel silly for not having acted sooner."
Michael Moore, Project Manager, Microsoft Corporation

“Susan's presentation held the interest of the audience while driving the message home. I couldn’t wait to get back to the office to write a press release."

“You gave one of the best presentations we have had. Very quick! Very witty! Nice tips and useful too.”

“I really enjoyed your presentation. You are dynamic and fun! Great job!”

“Wanted to thank you personally for the fantastic presentation you did. It was humorous, informative and charismatic----everything a top-notch presentation is supposed to be.”

Read what participants say about Susan's presentations for Businesses and colleges.

Book Susan Young as your next college motivational speaker:

TX office: 210.375.6422
NJ office: 732.613.4790

Ask about BLOCK BOOKING to save money!
Schedule Susan to speak to your organization when she’s in your area
(see Calendar of Events) and save money on travel expenses.